For iPhone and Android app developers, myGengo is an intuitive and innovative way to translate and localize your application. Since iPhone and Android apps are released worldwide, it is beneficial for applications to be released in several different languages.
By translating your app, you will be able to:
How to Expand your Market
Translating your iPhone or Android App into one or several foreign languages is an easy way to grow your revenue without adding new features or writing new code. When you consider that in 2010, over 8 million iPhones and Android-powered devices were sold in Japan alone, translating your app description for the largest foreign language app stores (like the Japanese iPhone App store or Android Market) can literally bring your app to millions of new potential customers. Not only that, but by showing an appreciation for your audience's primary language, you are likely to be rewarded with greater loyalty and affinity for your apps.
How to Get Started
Translating your iPhone or Android App involves translating your app description, and translating your app's user interface. If you've never translated or localized an app before, the idea of dealing with all of those tiny snippets of text can be intimidating. First, there's the technical challenge—finding a good management tool for your language files. As changing formats and dealing with Excel is messy, you'll want something that seamlessly supports either your Apple String files (for iPhones) or XML files (for Androids). Second, there's the linguistic challenge—finding a good language service provider that understands your app, and knows how to translate not just the text itself, but also translate the feel of your app.
String is Tailored For Your App
myGengo's free localization tool, String, is built to handle both the technical and linguistic side of translating your app. String supports the seamless import and export of both Apple String and XML files allowing you to get started and visualize your project in just minutes. String also allows you to invite users from either your translation or development team with plenty of collaboration-friendly features. Don't have your own translators? Have no fear, you can order translations directly from myGengo's team of over 2,000 translators. With prices starting at just $.05/word, expanding your app's borders has never been easier.
Two Apps That Have Gone Global With myGengo
Developers for a variety of mobile apps—from organizational tools to games—have entrusted myGengo with the translation of their app descriptions and interfaces. Here are just a couple of examples:
1) Spreadsong—Spreadsong is the creator of the #1 book app for iOS, with more than 2.7 million downloads. With the help of myGengo, they translated their app into seven languages and were able to capitalize on foreign markets.
Here are some of the benefits of using myGengo that they experienced:
Like most app developers, Spreadsong frequently made updates to their content, and loved that after making updates to their source text, translations would be updated in their language files within an hour.
2) Cross Borders—Cross Borders created an app called Samurai Art, which contains a library of art from feudal Japan coupled with historical descriptions. By turning to myGengo's Business level, Cross Borders was able to:
(Links to the full case studies are provided in the Useful Resources section below)
The full case study on how myGengo helped Spreadsong capitalize on foreign-language markets.
Have a look at how Cross Borders was able to spread knowledge of traditional Japanese culture using modern technology.
Check out how this productivity app went global using myGengo's String tool.
Have absolutely no budget? Have no fear, this blog post is filled with tips for localizing your app for nothing.
A cool article on how Hawken King, developer of Facemakr, took advantage of the burgeoning Japanese smartphone market.
Get started by showing the world your awesome app.›Order Now
Photo Credit: Jayel Aheram
But other parts of the site are!›Go to the Gengo home page and explore
Andere Teile dieser Seite sind es jedoch!›Gehen Sie zur Gengo Startseite und gehen Sie auf Entdeckungsreise
¡Pero otras secciones de la página sí lo están!›Ve a la página inicial de Gengo y explora a tu gusto
사이트의 다른 부분은 영어로 되어 있습니다.›Gengo의 홈페이지를 둘러보세요.
但网站的其它页面均支持！›前往 Gengo 主页来探索更多